ATriple-E Winnipeg Free Press

E-journalism, enterprise and engagement will form the core of the Winnipeg Free Press, its new editor said today.

Paul Samyn, who took over the top job in September, told Red River College Creative Communications students that the paper is changing the structure of its newsroom to reflect how its readers live.

One consequence is that, although he knows what he wants the paper to be like in six months, “don’t ask me where the newsroom is going to be in 12 months.”

The three E’s? No, this is not the Triple- E Senate – elected, effective and equal – of 1980s Canadian constitutional debates. (What happened to that, anyway? Our Senate is still none of those things.)

E-journalism is online content, more of it with more diversity in material and style, content that people will pay for.

Enterprise: “stuff that people can’t get anywhere else.” Samyn cited today’s Free Press/ Probe Research poll on attitudes to Manitoba politicians. He also mentioned Gordon Sinclair Jr.’s column and the weekly entertainment and listings planned for the broadsheet replacement for Uptown starting next Thursday.

Engagement? That includes events at the Free Press News Café such as a public invitation to meet and chat with Olympic soccer bronze medalist Desiree Scott.

And those recent layoffs of journalists, many of whom had preceded Samyn’s audience as RRC students: the “layoff situation,” in Samyn’s words?

“It forced us to re-examine everything we would do and dragged us into changes we wouldn’t have made before.”

Now Samyn, along with everyone else in Canadian journalism, is watching The Globe and Mail’s paywall experiment that started this week, hoping for a key to unlock the vault of online revenue, the stuff that business proprietors’ dreams are made of.

All this is consistent with much of the commentary at a recent Canadian Journalism Foundation session that Sylvia Stead, the Globe’s public editor, described as “a thought-provoking and positive night for journalists.”

Today Samyn was optimistic about students’ prospects in journalism. Multimedia skills are key, of course – far from the “keyboarding” that he studied in CreComm before graduating in 1988 and landing a job on the Free Press as a business writer.

So what did the students think today?

They asked good questions politely.

One asked how they are supposed to choose a career path if Samyn can’t see a year ahead. He responded that optimism; multiple-platform skills and persistence are the key to success in journalism.

I certainly hope so. That’s what we teach.

The way ahead for journalism

In the tumult and reinvention of journalism, there are moments when the way ahead becomes clearer.
One of those moments occurred Tuesday.
Kris Doubledee, a Winnipeg Transit driver, stopped his bus during the morning rush hour, got off and gave his shoes to a barefoot man on the street.
Denise Campbell, a passenger on the bus, emailed her work colleagues about this striking act of generosity.
One of those colleagues was Noah Erenberg, convener of the Community News Commons, a citizen journalism site.
He agreed with Campbell that this was a wonderful story about our community. Erenberg suggested a couple of editing changes and posted the story for the world to read.
Simply by telling her story Campbell became a citizen journalist.
Almost instantly, mainstream journalists phoned and emailed Campbell. Few of them credited the news commons in their reports.
Then, a couple of hours later, the Winnipeg Free Press laid off seven reporters and editors.
They were the youngest people in its roughly 100-person newsroom, the most energetic, the most engaged in social media.
They were also the most recently hired, and so they lost their well-paying jobs under the ironclad last-in, first-out rule in the collective agreement between the company and the union.
The Free Press newsroom just got older and less new-media-savvy.
It hurts to write this, because I have friends who remain in that newsroom who will have to work harder to fill the spaces between the dwindling ads.
I also have friends among the people who were dumped.
Five of those seven are graduates of the Creative Communications program at Red River College, where I teach journalism.
It hurts as well because the Free Press fired me, too.
Sixteen years later I remember how that felt, although I didn’t express my feelings as publicly or nearly as eloquently as Melissa Martin is doing.
None of this is to blame the current Free Press managers.
As the human resources message-bearer told the departing journalists, it’s not personal.
Nor is the newspaper completely stuck in the past. It is one of the primary partners of the Community News Commons, along with the Winnipeg Public Library and Red River College.
The Free Press also deserves credit for paying its reporters to cover City Hall, the courts, the legislature and other news sources, seldom receiving credit from people who reuse its information on Twitter.
But something became a lot clearer on Tuesday.
A modest citizen-journalism site broke a story that resonated widely, using simple media tools.
A big newspaper dumped its people who were the best motivated and equipped to use those tools.
Bottom line?
The work of some of my students will continue to appear in the Free Press. Mine too, I hope.
But we’ll be on the Community News Commons as well.
So will a lot of other citizens who see it as the way ahead for journalism.

Flash! People read newspapers!

Sometimes complaints are good. They assure you that you are still alive.

Example: On Feb. 25, 2010 the Winnipeg Free Press annoyed a host of readers by printing a large front-page picture of the Canadian men's Olympic hockey team winning a quarter-final victory over the Russians.

What about the Canuck women who won four medals the same day, including local fave Clara Hughes?

Small pictures on the front. Turn inside the paper to see and read more.

"Readers were furious, and rightly so," Margo Goodhand, the paper's editor, acknowledged in a column the next morning.

"I am not a male chauvinist, and neither is the rest of the Free Press news team."

The paper's editors assumed that readers would be more interested in men's hockey than in actual medals. Wrong, Goodhand admits.

(Even more wrong now that our hockey women have kicked Yankee butt and won the gold medal.)

Bottom line for newspapers: the dead-trees edition may be losing audience, but big stories still attract readers. The Free Press needs to keep killing trees even as some of its reporters make forays into news coverage on social media such as Twitter.

As Melanie Lee Lockhart, my instructor colleague at Red River College, has commented, mainstream media ain't dead yet.

Take that, Twitter.